When it comes to our capabilities, we focus on what we do best - expansion, disruption or category creation. In short, evolution. Our size makes us nimble enough to react quickly, but still robust. Our ability to make a client a real standout in today's competitive environment is a vital part of our services. Our client list illustrates the diversity of this appeal.
Campaign Design and Management
Think of this as the big umbrella that everything else falls
under, or maybe even a chief-of-staff position. Basically, it's design
and project management for a complete communications campaign. We execute
all the pieces of a multi-pronged program.
Crisis Management
Steady hands and experience are the most critical assets in
a crisis. We give the client preparation and mock crisis. So, when the
unexpected happens, we can jump in and follow our proactive plan, oversee
it, buffer media and act as your informed spokesperson.
Internal Communications Strategy
The greatest asset to your brand reputation is your employee.
How do you rally the troops to get behind a new CEO or a new sales objective?
How do you bolster recruiting and sustain retention? It's a vital audience
that can't be overlooked.
Message Guidance
There's too much to say and too little time in which to say
it. Face it - not everything about every company is compelling or unique.
Often based on direct customer feedback, we develop a message guide
to help spokespeople drive key differentiators and say interesting things
in interesting ways.
Media Relations
Media relations is all about prioritizing and leveraging relationships
to put your message in the media that reach your audiences. It's the
nuts and bolts of what we offer. And that's exactly why we do it so
well.
Media Training
Evolution brands move fast. It can be challenging to stay on
message, but it is absolutely essential in today's world of instant
media and sound bytes. We'll help a spokesperson or CEO with development,
rehearsal, playback and more, so when you get the chance to say something
important about your company, it resonates.
M&A Communications
Effective communication is essential to the success of mergers and acquisitions. We have broad experience across more than 100 transactions with an aggregate value breaking $15 billion. Our team understands the risks inherent during M&A activities and work to maintain the integrity of the deal and the velocity of the business - all while meeting the needs of the press, analysts, regulators, shareholders, partners, employees and customers.
News Monitoring
We provide a regular news service designed to track issues,
trends and competitors. Clients have made key product decisions and
even positioned products differently in order to get ahead of a competitive
launch and early indications of market shifts.
Rebranding and Positioning Support
A brand overhaul or repositioning can drive a company's business
direction. It can also invite unprecedented scrutiny. We'll help you
navigate the rough waters of this challenge and make sure your customers
stay in touch, as well as coordinate the team to execute the change.
Research
From customer perception to competitive mindshare, it pays
to do your homework. Market and customer research has always taught
us something important to help a client. That's why we perform it so
diligently.

